VERSA Manchester Studios warmly welcomed fashion trailblazers Sisters and Seekers for an exclusive collaboration as they embarked on shooting their highly anticipated 2022 AW campaign titled ‘The Cold West’. With a business model that challenges the urge for super-fast fashion, Sisters & Seekers provide slower collective releases that piece together to provide an overall story and vision for the brand, setting trends ahead of the game. Against the backdrop of Studio 1’s versatile space, ‘The Cold West’ campaign captured the essence of winter chic with a distinctively edgy twist. From cosy knits to sleek outerwear, the collection radiated style and sophistication, transporting viewers to a realm where fashion meets adventure.
Despite the chilly theme of the campaign, the atmosphere in Studio 1 was warm with enthusiasm and creativity as Sisters and Seekers curated a visual narrative that resonated with their audience. As the images from ‘The Cold West’ campaign graced social media feeds and billboards alike, VERSΛ Manchester Studios stood as a proud partner, honoured to have played a role in bringing this captivating vision to life.
