Live, Immersive & Exhibition Experiences

We turn powerful on-screen worlds into real-world experiences.

VERSA LIVE is the live experience division of VERSA MEDIA GROUP, partnering with IP owners, operators, studios, producers and promoters to transform media brands into ticketed, physical attractions audiences can step inside.

From permanent immersive venues and production set tours to touring exhibitions and pop-up experiences, we extend IP beyond the screen — unlocking new revenue while protecting brand integrity.

What We Do

VERSA Live designs, builds and operates interactive experiences that are social, memorable and authentic to the original brand.

How We Work

Turnkey Partner – Managing the full journey from concept and financing through to build, launch and live operation.

Specialist Partner – Supporting producers, operators and rights-holders with venue strategy, operational expertise and delivery capability.

Why Versa Live

Live experiences demand a fundamentally different skillset from broadcast and screen production. They require physical infrastructure, operational discipline and consistent, high-quality audience management.

Versa Live bridges that gap — enabling IP owners and partners to expand into location-based entertainment with confidence, without building an entirely new organisation from scratch.

For a no-obligation conversation about your project, get in touch below.

LIVE at VERSA

LIVE at VERSA

Neon sign reading 'PAC-MAN' with a smaller sign below stating 'LIVE EXPERIENCE'.

Interactive Worlds at VERSA

Step into gaming history with the Pac-Man Live Experience – where the iconic arcade classic bursts into reality in this groundbreaking immersive adventure.

Logo of The Crystal Maze Live Experience featuring a geometric crystal design and text.

The Crystal Maze LIVE Experience is over 60 minutes of frantic, frenetic, silly team fun that’s open to everybody aged 9 and over. Your goal is to get as much time in The Crystal Dome and score as many points as you can. You and your friends run around four different zones – Industrial, Futuristic, Medieval and Aztec. In each zone, test your skills, solve mysteries and face mental and physical challenges.